A new chapter in the Disco Scallops journey
- itsrachelwalker
- Dec 19, 2024
- 2 min read
Written by Rachel
When Lee and Rob set out to take Disco Scallops to the next level, they knew the project needed someone with a background in both seafood and communications. Someone who could bridge the gap between what happens out at sea and what ends up on our plates. As fate would have it, that’s when our paths crossed – and I, having followed (with great interest) the Disco Scallops discovery when it happened, couldn’t be more excited to get involved.
I’ve spent much of my career immersed in the world of sustainable seafood marketing. From working in the team that rebranded megrim sole as “Cornish sole” and spider crab as “Cornish king crab” to creating interactive seafood trails across Northern Ireland, my work has always been about more than just selling fish. It’s been about telling stories – connecting people with the food they see and eat on their plates and just as importantly, the people who do everything beforehand to get it there.
Lee recognised this passion, and our shared vision and dreams for Disco Scallops made it an easy decision for me to join the team.
Why This Project Matters
That’s why I’m so excited about Disco Scallops – because the story we’re telling is one that people want to hear. It’s a story about innovation, sustainability, and a fishing method that’s good for the oceans, good for fishermen, and good for everyone who loves great food.
It’s no secret that dredging is outdated and unsustainable. It’s like smashing down an entire forest to pick a few apples off a tree. We can’t keep doing it — not at the scale we are now. We need modern solutions to old problems, and scallop potting is exactly that.
For me, being part of this project feels like a culmination of everything I care about: seafood, storytelling, and doing the right thing.
So, here we are. The Disco Scallops team has grown, and the next stage of this journey is underway. I’ll be here to share updates, stories, and insights as we go along. If you’re reading this, you’re already part of the story. Let’s see where it takes us. Onwards and upwards!!
